DEVELOPMENT MODEL OF SUPPLY CHAIN MANAGEMENT IN MANUFACTURING PROCESSES

Abstract

The researchers developed a model of supply chain management (MSC) for
snack marketing as a strategy in competition. This research process was conducted
in three experiments, i.e. measurement models, structural models and modification
models. The results of the mathematical equation of supply chain management model
development is Y5 = 0.23 X + Z5. The hypothesis results are all of the MSC variables
influence significantly with Goodness of Fit Indices.